This piece of graphic design art, more specifically typographic art, is..to put it simply, very good. In the description of the this pieces, the designer stated that he was only allowed to use text in black and white. As the words “cyber” and “urbanization” are repeatedly used in the design, it is clear that the designer’s intent was to bestow upon the viewer a sense of cyber and urbanization. The designer achieved his goal in doing so as the design follows axis to create a very technological look and feel.
The designer used text in a very geometric way with text going in straight lines diagonally across the center of the page with slanted texted going vertically down the page. The slanted vertical text going down the page really adds to the overall effect of the piece as it adds a profound depth and impact to the words “cyber” and “urbanization.” The designer also used reversed text that gives the piece variety and gives the eye continual movement from one aspect to another.
My gut-level reaction to this piece..I just wanted to dive right into it. The gray, slanted, vertical text really makes the piece what it is as that is what draws me in. Even in the grey bar with the curved edge adds depth as it also softens the very technological feel of the piece. This typographic art makes me feel smart and happy. Smart because of the tech feel and happy because it’s very pleasing to my eyes.
The designer also uses a variety of sizing in text to create a hierarchy and visual rhythm throughout the piece. It guides the eye from the center of the piece to spiraling around it, eventually ending on the outskirts of the design. Given with the designer only had to work with, he did a very good job with this typographic piece.
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